Isn’t it strange that businesses essentially decide what products you as consumer can choose from when they shop? Other than price, color and packaging how do consumers know the difference between the range of products offered in order to come to an informed decision?
Its time companies are honest with consumers about what they really do and what they make, so that consumers can choose their preference with all the facts.
Whether people want their products to be circular, sustainably sourced, child labour free, or just safe for their own use, transparency through ODE is a way to fight for the consumers right of informed choice.
You can get involved with ODE today!